As an impressionable youth, Marcus Lemonis read the description of Entrepreneur to his mother from the dictionary while working on a school project. Even then, he knew that would be his future. His humble beginnings and journey represent the heart and soul of true entrepreneurism. Although he was not born in America, he is proud to be living the American Dream through hard work, determination, and believing. Those who have had the chance to hear his story would say that he is unpretentious, down to earth, and 100 percent brutally honest.
He is best known for his work on CNBC’s The Profit, which was nominated for the 2018 Critic’s Choice Award for Best Structured Reality Series. On the show, Marcus lends his business expertise to struggling businesses in various industries across the country while using his famous People-Process-Product principle. Through his 3P mantra, he analyzes every business by the quality of the people, whether they have an excellent and relevant product, and helps them find the best possible process for creating, delivering, and selling that product. While many people frequently call him the “business turnaround king,” he will be the first to say that what he really provides is the tough love and real talk many entrepreneurs need to get out of their own way and succeed.
Marcus was born in war-torn Beirut, Lebanon in 1973; and, at nine months old, was adopted by a Lebanese and Greek couple living in Miami, FL. As a young child, he was exposed to positive and prosperous business values at his family-owned business, Anthony Abraham Chevrolet. His entrepreneurial spirit bloomed at age 12 while attending Epiphany Catholic School when he started a lawn mowing service in order to generate money to open a candy business. He then graduated from Christopher Columbus High School in Miami and moved to Milwaukee, WI to attend Marquette University and study Political Science, Criminology, and Economics.
It was a conversation with family friend and former Chrysler CEO, Lee Iacocca, that got Marcus interested in the camping and RV business. He was now on the path to his eventual chairmanship at America’s #1 source for RVs, camping accessories, RV maintenance and repair, Camping World. Lemonis was recognized for having “more impact on the industry than any single individual or company in recent memory as an agent of change and retail consolidation,” when RV Business Magazine named him their 2007 Newsmaker of the Year. In addition, Crain’s Chicago Business featured him in their 2005 edition of “40 under 40,” and in 2008, Ernst & Young named him Entrepreneur of the Year.
Prior to The Profit, he appeared on NBC’s Celebrity Apprentice in 2011 and 2012, and was also featured on ABC’s television show, Secret Millionaire in 2012.
With multiple ventures on his resume, Marcus can be seen sharing his knowledge through numerous business and entertainment television programs, and is also regarded as one of the most sought-after industry experts and keynote speakers in the small business sector today.
His philanthropy started in college, where he served as the president of Marquette's Student Athletic Committee and planned a citywide clothing drive to help the homeless of Milwaukee. Over the years, he has also contributed time and money to various organizations including: St. Jude Children's Research Hospital, Esperanza Community Services and the Lollipop Theater Network.
In 2017, Marcus launched a spinoff of his popular CNBC show called The Partner, and brought the first winner, Juli Reed, on as his VP of Business Development. Keep watching as he continues to grow his team and portfolio of unique small businesses.
Marcus married his lovely wife Bobbi in early 2018, who is a light in both his personal and professional lives, taking over buying for his ML Fashion Group.
Marcus drives results through collaborations, partnerships and relationships. His advice for aspiring entrepreneurs is simple: know your numbers, trust the process, and be 100 percent IN CHARGE!
From tasty treats to serious fashion and everything in between, the ML Family of businesses is a diverse and boisterous group of entrepreneurial heavy hitters, creative professionals, and friendly folks. We call ourselves a family because we show up for each other, support each other, and we’re never afraid to tell it like it is. The big guy may be 100% in charge - but these movers and shakers dig in and do the hard work every day to keep moving forward and upwards!