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Denim & Soul

Denim & Soul is a high-end clothing and accessories retailer with locations in Chicago, Dallas, San Francisco and more coming soon, featuring an eclectic mix of pieces stemming from owner Lady Fuller’s vision. In 2004 Lady utilized her MBA in Entrepreneurship and inspiration from her parents' legacies, her father a businessman and her mother a model, when she opened a network of boutiques called The Blues Jean Bar, which evolved into Denim & Soul in the fall of 2015. Along with assistance from partner Marcus Lemonis, host of CNBC’s reality series The Profit, Denim & Soul has transformed the roots of Lady’s urban fashion ideals to a modern, laid back luxury boutique featuring garments and lifestyle accessories for men and women.

Denim & Soul

Location: Chicago, IL
Specialty: Laid Back Luxury Boutique
Category: Product
Founded: 2015